Rhoda Weiss Consulting Group
Rhoda Weiss Consulting Group
Building Brands. Engaging Consumers. Moving Markets. Delivering Value.
Building Brands. Engaging Consumers.
Moving Markets. Delivering Value.
Who We Are
Who We Are
Among the best known leaders and innovators in marketing and communications. Rhoda Weiss Consulting Group’s influence and stature in health care and other sectors continue to attract iconic brands.
Our client list, speaking engagements and national organization leadership represent a who’s who where we bring high levels of expertise, energy, excitement and high expectations to every project and presentation.
Becker's Healthcare | Patient Experience and Marketing Virtual Forum
Becker's Healthcare | Patient Experience and Marketing Virtual Forum
IN THE NEWS
IN THE NEWS
Rhoda Weiss together with bettertogether.health released a new campaign.
Watch the inspiring videos of how Angelenos have safely received the care they needed during the pandemic.
Rhoda Weiss was selected by the City of Santa Monica to serve on the inaugural We Are Santa Monica Fund Advisory Board that offers a pathway for the community to donate goods, services and monetary funds to aid and advance recovery of the community.
Leading Health Systems Unite to Unveil Public Health Campaign
What We Do
What We Do
Driven by research, data and analytics, we've partnered with hundreds of organizations to create and implement practical, proven, powerful and progressive market-driven strategies that increase visibility, awareness, understanding, market share, funding and profitability.
Branding /
Branding /
Identity / Naming
As organizations change, grow and integrate, a critical question looms: What should the name and identity be — existing, new, enhanced or otherwise? We've got answers.
Coalition Building /
Coalition Building /
Transactions
We facilitate and participate in all aspects of transactions (M&As, JVs, brand identity) and bring together fierce competitors for public service, community betterment and other campaigns and purposes.
Marketing /
Marketing /
Communications / Campaigns
We are one of the nation’s first to hold an executive marketing title in health systems and hospitals. We pioneer and innovate solutions that move markets and deliver value.
Presentations /
Presentations /
CEO Interviews
We speak and faciitate conferences, workshops, management and leadership sessions on strategy, future trends, marketing, branding, crises, communications, what's new, next and best and other topics.
Public Relations /
Public Relations /
News / Crisis
We generate strategic media exposure for clients in popular traditional, trade and online media on multiple platforms and develop and implement public relations plans.
Board /
Board /
Management Development
We offer boards, leadership and management opportunities to improve, engage, lead and transform to an environment that is strategic and highly focused with a passion for long-term value.
Philanthropy /
Philanthropy /
Event Planning
We help with fund raising strategies, activities, case statements and capital campaigns; engage donors; generate corporate, foundation and individual support; and plan, lead and execute events, meetings and conferences.
Diversity /
Diversity /
Equity / Inclusion / Access
We teach. speak, consult and create marketing and communications plans on cross-cultural communications, ethnic studies, diversity and inclusion, helping organizations plan, execute and exceed their DEIA goals.
Dr. Weiss receives U.S. Air Force Distinguished Public Service Award, highest USAF Civilian Honor, presented by Air Force Chief of Staff General David Goldfein
Photo by Airman 1st Class Spencer Slocum
Distinguished Public Service Award
Distinguished Public Service Award
Rhoda Weiss, recipient of U.S. Air Force Distinguished Service Award, with (from left) Navy Cpt. Brook DeWalt, Admiral Charlie Brown, Joint Chief of Staff Vice Chair Gen. John Hyten, Air Force Chief of Staff Gen. David Goldfein and Gen. Ed Thomas
What Leaders Are Saying About Us
What Leaders Are Saying About Us
"Rhoda Weiss is the consummate professional and leader. I have had the chance to work with Rhoda for nearly ten years. She never fails to exceed all expectations. She has a tremendous way of helping and connecting with people. Rhoda is extraordinary."
Scott Becker, JD
Scott Becker, JD
Founder/Leader, Becker's Healthcare
"If you have a healthcare communications problem, there’s no better partner to help you solve it than Dr. Rhoda Weiss. Seasoned health care executive specializing in marketing, communications and public relations/crisis communications, Dr. Weiss has lectured, taught and inspired hundreds of the top CEOs and Chief Marketing & Communications Officers in the U.S. for decades. Dr. Rhoda is a dynamo—an icon in our industry-recognized the world over, a walking encyclopedia of the best practices, and an absolute delight to work with. Dr. Weiss is a community asset, compassionate leader and exemplary professional well deserving of any keynote speech or consulting project you may have in mind."
Suzanne Hendery
Suzanne Hendery
Chief Marketing & Customer Officer, Renown Health
"Rhoda Weiss is the most brilliant healthcare marketing professional in the business. Her savvy, rich and diverse experiences and her close connection to hospital CEOs who run the most prestigious healthcare organizations in the country make her an invaluable asset. She pushes for excellence in all that she does, never settles for “good enough” and always finds ways to bring people together to challenge the status quo and accomplish the impossible. As far as I’m concerned, every marketer in the industry can benefit immensely from knowing Rhoda Weiss."
Tanya Andreadis
Tanya Andreadis
Chief Marketing Office-VP, Patient Engagement, Penn Medicine/University of Pennsylvania Health System; former UCLA Health CMO
"There is no one in the country who knows more about healthcare marketing than Rhoda Weiss. Nearly every healthcare chief marketing officer in the country has her on speed dial when they have a tough marketing or communications challenge. She is an outstanding communicator, expert interviewer and strategic counselor. There is no crisis she hasn’t managed. Her team can pitch any story from top tier national media and industry publications to local outlets. Rhoda knows health care. Her deep understanding of our industry from clinical operations to payer dynamics make her a trusted advisor for any healthcare marketing or communications project. If you have a health care marketing challenge, call Rhoda."
Don Stanziano
Don Stanziano
Chief Marketing & Communications Officer, Geisinger