Rhoda Weiss & Associates, Inc. - Strategy, Marketing, Communications
Services and Capabilities

From presentations, strategic planning, business development, marketing, communications, public relations, research and crisis management to board development, partnerships, joint ventures, branding, stakeholder relations, customer service and on-site management, Rhoda Weiss & Associates, Inc. offers clients a full range of services. 

Rhoda Weiss leads a communications and ethics workshop, which brought together Federal Emergency Management Agency (FEMA) and Department of Homeland Security staff to a national program in Washington, DC  and in regions across the U.S.
          
Keynote Presentations and Speeches to
Conferences, Workshops and Conventions: 
  • With 700+ presentations in 49 states and across the globe, Rhoda Weiss, prolific, popular and passionate speaker, tailors engaging presentations to meet the needs of audiences and stakeholders
  • Develops conferences, board/management retreats and business meetings, including securing top industry sector speakers

Strategic Planning:
  • Leads planning retreats and sessions
  • Facilitates strategic planning and develops plans through engagement of key stakeholders

Business Development:
  • Conducts feasibility studies to create new businesses, programs, partnerships and services and enhance current ones
  • Produces financial proformas and financing options
  • Creates plans for businesses, services;  identifies capital needs
  • Negotiates capital and other purchases
  • Conducts business audits to establish cost-saving opportunities, enhance productivity and increase quality and customer value

Marketing Plan Creation/Execution:    
  • Creates organizational marketing plans and individual marketing plans for specific programs and services
  • Develops and implements marketing communications and public relations plans, including creation and execution of advertising, direct marketing, sales, public relations, promotion, media relations, community outreach, public affairs, website design and online strategic communications
  • Negotiates substantial savings from vendors

Media Relations, Crisis Management and Communications, Event/Meeting Planning:
  • Develops crisis communications and risk management strategies to avoid crises from occurring
  • Offers 24/7 availability to respond to crises and business needs
  • Trains spokespeople and responds to crises with effective talking points for internal and external stakeholders and the media
  • Provides media relations assistance, including news releases, pitches and placements with national, international, regional and local traditional, online and social media
  • Assists with internal and external events, including recognition programs, meetings, conferences, retreats, galas and fund raisers in event development, negotiation, execution and promotion

Research:
  • Conducts cost-effective research using a variety of research tools to meet specific organizational needs
  • Presents research findings and strategies to address issues and opportunities that are uncovered

Board and Trustee Development:
  • Conducts, presents and facilitates speeches and programs on topics such as State of the Industry, Strategic Planning, Future Trends, Innovative Leadership, New Business Opportunities, Strategies for Success, Implications of Health Care Reform, Branding and Positioning and more to boards and trustees

Partnerships, Joint Ventures, M&As and Affiliations:
  • Conducts studies to identify opportunities
  • Helps lead partnership development
  • Assists in all partnership activities from planning to organizing the financial, operational, clinical, legal, human resources and other capabilities through implementation and start-up

Corporate Naming, Branding and Identity:
  • Counsels entities wishing to examine current marketing position, name and/or identity change
  • Conducts name/positioning research and marketing audits among internal and external stakeholders
  • Offers name , branding, logo and identity options for those seeking a name change
  • Plans and implements unveiling of new names, positioning and organizational identities on multiple platforms and channels

Referral Development/Stakeholder Relations:
  • Provides strategies, tactics and techniques to reach key referral sources and stakeholders
  • Conducts assessments of and develops and implements plans and activities for philanthropic endeavors

Customer Service:
  • Offers programs to enhance customer service with observation and proven training techniques

Acting In-House Organizational Executive:
  • Offers executives and managers to serve your organization on-site in temporary assignments in management, marketing, communications, public relations and business development


         Rhoda facilitates session at the PRSA International Conference with actress and activist Mia Farrow, who spoke on the humanitarian crisis in Darfur. Rhoda frequently speaks on and consults organizations in community outreach, philanthropy, cause relations marketing and other areas. 




One of many interviews on crisis communications, marketing, public relations, business development and other topics appearing frequently in the media, during presentations and in consultation with clients



Interview with Corporate Counsel Radio on the reputation and communications fallout of the Whole Food controversy. Rhoda consults with organizations on how to improve their branding, identity and positioning.

For further information or to schedule a consulting or speaking engagement:
Call us at 310/393-5183 or
email Rhoda@RhodaWeiss.com
 




Website provided by  Vistaprint
Website
provided by Vistaprint